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Iles Formula


・Excellent on all hair types. Phenomenal on problematic hair.
・Immediately transforms dry, straw-like hair to sumptuous, lustrous texture.
・Instant results on even the most damaged hair.
・Unique weightless formula that stops + prevents breakage.
・No residue + No Bond Building + No Peptides.
・The jewel of the Iles Formula collection and the genesis of the brand thanks to its original private fans; Wendy's international celebrity clients.

・The award winning signature Conditioner instantly transforms and repairs even the most damaged, straw like hair into lustrous perfection without weighing the hair down.

・Proprietary formulation that prevents breakage by never creating a build up of any harmful residue and overload of keratin, proteins, bond builders or peptides.

・Sustainable sourced ingredients include: Tucuma Palm and the seeds of the Macroloba Tree and Pracaxia are sourced from the Amazon Rainforest in Brazil, as well as 16 other propriety ingredients including Vitamin E and B5 for total hair rejuvenation.

・The addition of science at the highest level aids to instantly close down the hair cuticles without residue to create weightless repair and a phenomenal results on all hair types.

・Bespoke, allergen-free perfume of White Tea Flower.

・No Silicones + No Parabens + No Phthalates + No Bond Builders + No Peptides
・Apply evenly an inch from roots to ends.

・Wet brush through for even distribution. The brush delivers the required amount of product to the roots.

・At this point you will feel the most spectacular repair you have ever experienced.

・Repair is immediate and hair breakage will have stopped.


・For maximum results, use with the Iles Formula Shampoo (1) + Iles Formula Finishing Serum (3).